Why 2-way Communication Is a Must In 2007?
Two-way cooperative interaction. Interactivity. Immediacy. Transparency. Co-creation. Collaboration. Authenticity. Trust. Consistency in time. Now you sit, read and wonder what this sequence of terms is supposed to stand for? In a nutshell, these words define the core of a current trend in web promotion that is getting more and more attention in […]
Why Being So Creative Hurts Sometimes: The Naming Process Dissected
Every single day millions of dollars are spent in the creative offices all around the globe in a desperate search of the proper name of either a company, product or service. That striking, unforgettable name that will bring tens, hundreds, why not, thousands of passionate clients to a companyaˆ™s outlet and get a head-shattering yearly […]
Press Release Do’s aˆ“ the Fundamentals You Should Never Forget
It is a very common belief that writing press releases is a hard task. Indeed, writing such a material (no matter of its format aˆ“ whether it is written for a blog, website or media) might be not tough at all provided that a very simple formula is followed. All that your attractive press release […]
5 Amazing Blogging Tips by … Albert Einstein
You’ve read it right - in this article Einstein will teach you about blogging. Indeed, probably the physics genius never even knew what blogs are all about but it is definitely worth reading what one of the wisest man of flesh and blood ever born, has to share with us aˆ“ the web generation. Just […]